Saturday, September 12, 2009

Statement for the Season

Posters on Orchard Street near The Sound Library, NYC

Today, as New York Fashion Week moves toward top speed, the YSL street team is on street corners in NYC and Paris passing out limited edition tote bags, each housing a copy of the label's Fall/Winter 2009 Manifesto.
Last season's package (pictured above and below) included a fold-out poster and a heart-shaped YSL flash drive on a string.

The bags are not, you know, the highest quality, but don't look a gift horse in the mouth – they are functional for light travel, and the silk screened prints are always interesting.
The Spring/Summer lookbook featured Claudia Schiffer under the Hollywood sign, photographed by Inez van Lamsweerde and Vinoodh Matadin. Some of the images were die-cut peel-off stickers:

They really spare no expense, so it's no wonder the Manifestos are so sought-afte. If you find yourself in New York or Paris this afternoon, make it your mission to find one.
If, however, those cities seem a million miles away right about now, don't fret too hard – you really don't need more stuff, and you can preview the Manifesto here:

Check out the whole thing, as well as past Manifestos, at

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